Data and Analytics Policy

Hosted Technology adopts a data-driven decision-making culture. This policy regulates KPIs, performance metrics, data security and reporting processes.

The purpose of this policy is to determine the standards of data collection, analysis, reporting and security processes.

The policy covers business metrics, data infrastructure, analytical tools, reporting processes and data security.

Key performance indicators are defined and monitored:

• Business Metrics: Revenue, growth, profitability and market share are tracked
• Operational Metrics: Process efficiency, resource usage and cost metrics are monitored
• Customer Metrics: Satisfaction, loyalty and churn rates are measured
• Product Metrics: Usage, performance and error rates are analyzed

All metrics are regularly reported and compared with targets.

Data is collected and managed systematically:

• Data Sources: Internal systems, customer interactions and external data sources are used
• Data Quality: Data accuracy, completeness and timeliness are continuously checked
• Data Storage: Data is stored in secure and scalable infrastructures
• Data Integration: Data from different sources is consolidated in central systems

Data management is carried out according to best practices.

Data analytics is carried out with systematic processes:

• Descriptive Analytics: Past data is analyzed to understand what happened
• Diagnostic Analytics: Root cause analysis is performed to understand why it happened
• Predictive Analytics: Models are developed to predict what will happen
• Prescriptive Analytics: Recommendations are generated on what should be done

Analysis results are transformed into action plans.

Data is effectively reported and visualized:

• Dashboards: Real-time dashboards are created
• Regular Reports: Weekly, monthly and quarterly reports are prepared
• Custom Reports: Ad-hoc reports are produced for special requests
• Visualization: Data is presented with graphs, tables and infographics

Reports are prepared in a format suitable for the target audience.

Data security is addressed with the highest priority:

• Access Control: Access to data is restricted by role-based authorization
• Encryption: Sensitive data is stored and transmitted encrypted
• Backup: Regular data backups are performed
• KVKK/GDPR Compliance: Personal data processing is done in accordance with legal regulations

Data security is regularly audited and tested.

Roles and responsibilities in data management are clear:

• Data Management Director: Responsible for overall data strategy and governance
• Data Analysts: Conduct data analysis and reporting operations
• Data Engineers: Develop data infrastructure and pipelines
• Data Security Specialist: Ensures data security and compliance

Inter-team coordination is ensured through regular meetings.

This policy is reviewed once a year:

• Data technologies and tools are evaluated
• Legal regulation changes are monitored
• Data quality and security metrics are examined

Policy Owner: Data Management Director
Last Update: October 12, 2025